Your Go-To List of Personal Branding Gurus (Plus What They Charge!)

Let’s be real—building a personal brand can feel like shouting into the void. You know you’re skilled, you have the experience, but somehow, you’re just not getting noticed. The solution? A personal branding expert can turn your low-key presence into a powerhouse brand that people can’t ignore.

Personal branding isn’t just for celebrities or big-time influencers. Whether you’re a corporate professional, entrepreneur, or freelancer, personal branding gurus can shape how others see you. 

In today’s “digital world”, everything is about perception. The right consultant helps you highlight your strengths, manage your online image, and connect with your target audience.

This blog dives into the top personal branding consultants who are masters at turning people into brands. Plus, we’re giving you a look at what these experts charge, so you can decide who fits your budget. 

Ready to meet the pros? Let’s dive into the personal branding consultants you need on your radar!

What Exactly Does a Personal Branding Guru Do?

Let’s get one thing clear—a personal branding consultant is like your personal marketing team. They’re here to make you look good, online and offline, by crafting a brand that represents exactly who you are and what you stand for. 

Think of them as a mix of PR manager, content strategist, and image consultant, all rolled into one.

A personal branding expert does way more than just polish up your LinkedIn profile (though that’s a big part of it). 

They help you craft your personal brand story—whether you’re looking to land better clients, get more speaking gigs, or become a thought leader in your industry. They create a strategy that fits you and your goals, making sure your messaging is authentic and engaging.

From optimizing your online presence to managing how you show up in Google searches, a branding guru’s goal is to make sure you’re the go-to person in your field. 

They also help with content creation, be it blogs, social media posts, or even newsletters that showcase your expertise. 

In short, a personal branding consultant makes sure you stand out from the crowd—so that when people Google you, they’re impressed.

Top 9 Personal Branding Gurus You Should Know (and What They Charge!)

Now, let’s get to the part you’re waiting for—the top personal branding gurus you need to know and how much they charge to help you take your personal brand to the next level. These experts are the real deal, transforming professionals, entrepreneurs, and influencers into household names.

1. Bhavik Sarkhedi – The Content King and SEO Expert

• Why He’s Awesome: Bhavik Sarkhedi isn’t just any personal branding consultant—he’s an entrepreneur who founded successful content writing agencies like Write Right and Estorytellers. Recognized by Forbes and The New York Times, Bhavik is a master at blending SEO and content strategy to help people build powerful personal brands. Whether you’re a startup founder or a corporate leader, he’s got the tools to make your brand shine​.
• What He Charges: Bhavik’s personal branding services typically range between $1,000 and $10,000, depending on your needs and the depth of your project.

2. Dorie Clark – Master of Multi-Stream Income

• Why She’s Awesome: Dorie Clark is all about helping people build long-term careers. As a branding expert, she’s written bestselling books like Entrepreneurial You and Stand Out. Her strategy focuses on building multiple income streams and thought leadership​.
• What She Charges: Expect to pay around $5,000 for her consulting services, which are ideal for those looking to elevate their professional standing.

3. William Arruda – Your Go-To for Video Branding

• Why He’s Awesome: William Arruda is known for his expertise in personal branding through video. He’s the founder of CareerBlast.TV and has been helping professionals use video to enhance their personal brands.
• What He Charges: His services typically start at $10,000, but if you’re serious about building a video-centric personal brand, it’s worth the investment.

4. Lethia Owens – From Corporate to Personal, She’s Got It

• Why She’s Awesome: Lethia Owens is a corporate executive turned personal branding consultant. She’s especially known for helping professionals transition from corporate life to personal branding success.
• What She Charges: Her services vary but generally fall between $4,000 and $6,000, depending on the scope of your personal branding project.

5. Re Perez – For the Bold and Ambitious

• Why He’s Awesome: Re Perez’s approach to personal branding is all about boldness. As the founder of Branding For The People, he focuses on helping ambitious professionals and businesses craft brands that stand out​.
• What He Charges: Prices start at $20,000, making him one of the higher-end consultants, but his results speak for themselves.

6. Karen Leland – Author and Branding Coach Extraordinaire

• Why She’s Awesome: Karen Leland is the author of several bestselling books on branding and business. She’s also a branding coach who helps professionals shape their public personas and online presence.
• What She Charges: Her consulting fees range from $7,500 to $15,000, depending on the depth of your personal branding needs.

7. Philip VanDusen – Visual Identity Genius

• Why He’s Awesome: Philip VanDusen is all about visuals. As a personal branding consultant, he specializes in helping professionals develop strong visual identities through design and content.
• What He Charges: His services start at $10,000 and focus on crafting visual branding strategies that are both impactful and long-lasting.

8. Jill Wesley – Corporate and Personal Branding Coach

• Why She’s Awesome: Jill Wesley helps both corporate executives and personal brands refine their public presence. She’s known for her straightforward approach to brand building.
• What She Charges: Typically, Jill’s services start at $7,500 and go up depending on the scope of work.

9. Jason Miller – LinkedIn Whisperer

• Why He’s Awesome: Jason Miller is a LinkedIn master. He helps professionals leverage LinkedIn to build thought leadership and brand authority.
• What He Charges: His services are typically priced between $5,000 and $10,000, perfect for professionals looking to dominate LinkedIn.

These are the branding pros who can take your presence from “Who’s that?” to “I’ve heard of them!” Whether you’re looking to dominate on social media, refine your visual identity, or simply get your name out there, these consultants have the skills and know-how to help you build an unforgettable personal brand.

How to Pick the Right Personal Branding Guru for You

Now that you know who the top personal branding consultants are, the next step is choosing the right one for you. It’s not just about the price tag—picking a personal branding guru is all about finding someone who clicks with your style and goals. Here’s how you can decide:

1. Understand Your Goals: Are you trying to boost your presence on social media, or do you need a complete brand overhaul? Some consultants focus on specific areas like LinkedIn branding (Jason Miller) or visual identity (Philip VanDusen), while others like Bhavik Sarkhedi and Dorie Clark can help with the bigger picture.
2. Budget Considerations: Personal branding can get pricey, so you’ll want to find someone within your budget. If you’re on a tighter budget, consultants like Bhavik Sarkhedi and Lethia Owens offer more affordable options compared to higher-end experts like Re Perez.
3. Check Their Work: Before you commit, browse through their past clients or reviews. Are they someone who has helped others in your industry? Seeing how they’ve transformed others will give you an idea of how they can help you.
4. Consultation Calls: Most personal branding experts offer consultation calls. This is your chance to see if you vibe with them, and whether their process makes sense for you.

Remember, picking the right personal branding expert can be the difference between just another profile and a personal brand that stands out!

When Is It Worth Hiring a Personal Branding Expert?

You might be wondering, “Do I really need to hire a personal branding consultant?” The answer depends on your goals and where you are in your career or business. Here are a few situations when it’s definitely worth considering hiring one:

• Career Shift: If you’re moving into a new industry or job role and need to position yourself as an expert in that space, a personal branding expert can help you revamp your image.
• Launching a Business: Entrepreneurs need a solid personal brand to build credibility and attract clients or investors. If you’re just getting started, a branding consultant can lay the foundation for your success.
• Becoming a Thought Leader: If you want to be recognized as a leader in your field, building a strong online presence and brand is essential. This is where personal branding consultants like Bhavik Sarkhedi or Dorie Clark can be incredibly helpful.

Ultimately, the right time to hire a personal branding consultant is when you’re ready to invest in yourself and want to see measurable results from your personal brand.

Wrap-Up: Ready to Boost Your Personal Brand?

By now, you’ve got a solid idea of the top personal branding consultants and what they can bring to the table. Whether you’re looking to level up your LinkedIn game, revamp your entire brand, or break into thought leadership, there’s an expert out there for you.

If you’re tired of blending in and ready to stand out, hiring a personal branding expert could be the game-changer you need. From Bhavik Sarkhedi’s SEO mastery to Re Perez’s bold strategies, these gurus can help transform you from “just another name” to a memorable brand people want to connect with.

The only question left is—are you ready to invest in your future?

FAQs

How long does it take to build a personal brand?

Building a personal brand varies from person to person, depending on the complexity of your goals and the strategies used. Generally, it can take a few months to start seeing results, but effective personal branding is an ongoing process that needs continuous refinement.

Can personal branding help in a job search?

Absolutely! A well-crafted personal brand helps you stand out by showcasing your unique skills and strengths, making you more memorable to potential employers. A strong online presence can significantly boost your chances of landing a job.

Is personal branding beneficial for introverts?

Yes, personal branding is not about being outgoing; it’s about showcasing your authentic self. Even introverts can build a powerful personal brand that aligns with their personality and strengths, helping them connect with the right opportunities.

How does personal branding improve online visibility?

Personal branding consultants use strategies like SEO, content creation, and social media optimization to boost your online presence. This makes it easier for people to find you online, which can lead to new opportunities, partnerships, or clients.

Do freelancers and consultants need personal branding?

Yes, personal branding is crucial for freelancers and consultants. It differentiates you in a competitive market, builds trust with clients, and helps you secure high-value projects.